Stopwatch
The Stroop Waffle Game
A reaction-time diagnostic
Stroop Tests calculate the power of emotionally freighted words by measuring the degree to which they distract test-takers from a simple task. This reveals what words drive focus, indicating a domain specific bias toward promotion or protection.

This will take about 90 seconds. Anonymous reaction-time data is collected for aggregate analysis.

How It Works

A word will appear in one of three ink colors. Your job: name the ink color as fast as you can. Ignore what the word says.

WORD WORD WORD

Tap the matching color button, or press R, G, or B on your keyboard.

Let's do one practice round first.